Thinking Outside the Box – literally

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stick_figure_think_outside_box_1600_wht_5968In an experiment people sitting just outside a 5′ x 5′ cardboard box or a plastic cube gave 32% more correct answers on a test of verbal creativity than people sitting inside the cube.

Singapore Management University researchers controlled for variables including comfort, claustrophobia and the presence of the box.

The superior performance of the subjects who worked outside the boxes showed that “enacting metaphors for creativity enhances it”

It makes you wonder about people who have to work in cubicles!

Reported in HBR July-August 2013


4 thoughts on “Thinking Outside the Box – literally

    Thinking Outside The Box | Markets And Trading said:
    July 24, 2013 at 6:25 am

    […] Thinking Outside the Box – literally […]

    kindadukish said:
    March 29, 2014 at 12:12 pm

    Cogito ergo sum…………………..

    My most read posts in 2014 | Biz Psycho said:
    January 16, 2015 at 7:08 pm

    […] Thinking outside the box – literally […]

    […] Think outside the box i.e. differently (and it can work) […]

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